Saturday, February 21, 2009

Jamba Juice Franchise Expanding In Airports

Saw this press release from Jamba Juice (they specialize in juice beverages and healthy food) announcing the opening of several kiosk style franchise locations in major airports in NY, NJ, Colorado, NC, and OR.

This is smart play in my opinion, (even if the locations are not super profitable) because as we all know, airports tend to have a captive audience with lots of traffic providing a good way to increase exposure about a brand and the products they offer.

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